你比你自己想的還有創意！
本書提供一張改變生活的地圖，
透過任何時間場合都可應用的各種創意練習，
超視覺、意念呼吸、計時書寫、三十三秒、多重空間……
幫助我們啟動天賦，超越已知，進入想像力的領域，讓創新誕生。
◆全球電影夢工場好萊塢最受歡迎的創意工作坊，創意心法不藏私大公開！屢屢獲獎的電影編導製全才作者巴尼‧班恩立論清晰幽默，具有洞見，引導讀者解放創意自我，分享最前端的創意原則及實作。
◆40多個作者精心設計的創意練習，探索意志和行動如何與想像力及感覺共同形成創意的基石。每一個練習都透過挑戰我們常用的思考、感覺、認知方式，激發新的創意連結。
◆這些課程、工具及技巧能解放每個人內在的創意庫，不管是啟動或完成一個專案，開辦一項新事業，創造一件藝術作品，體驗更有成就感的關係，或者讓其他夢想成真。
「把這本書當作你的幫手和資源。你可以從封面開始讀到封底，也可以跳著從任何一頁開始讀，把它當成推進器，一本創意聖經。這本書是我思考創意的精華，集結成一套無價的創意原則和技巧工具箱。我希望透過使用本書，你能發現自己的創意過程遠不如你想的那麼神祕，並發現自己比你想的更有生產力和實踐力。」──本書作者 巴尼．班恩
好萊塢編導製全才巴尼‧班恩創作的電影和紀錄片屢屢獲獎，開辦的創意工作坊也深獲業界人士好評肯定，本書是他第一次以書籍形式，大方分享他多年來積累的創意心法和思想菁華。讀者可以透過本書超過40個創造力練習，探索意志和行動如何與想像力及感覺共同形成創意的基石。每個練習都透過挑戰我們常用的思考、感覺、認知方式，激發新的創意連結。
這些課程、工具及技巧能為每個人解放內在的創意庫，不管是啟動或完成一個專案、開辦一項新事業、創造一件藝術作品、體驗更有成就感的關係，或者讓其他夢想成真。班恩的動機性引導包含：重整你的腦袋以解放極端的創意；從自我批判、完美主義、及其他對產出和創意擴展形成阻礙的事物中尋找自由；駕馭創意的兩項力量：靈感和行動；探索你的情緒以發現生動的創意及獨創性；不管年齡、教育程度、或經驗，留心天命對自己的呼喚。
一步一步地，你將會窮一生之力不斷探索：如何不再被過去控制，並開始有意識地創造你的當下和未來。你將會感到驚訝並充滿能量──透過你的下一個創意念頭，下一個令你興奮的想法，下一個觸動你的經驗──而這時你將會過著充滿創意的生活。

With clarity, humor, and insight, award-winning filmmaker Barnet Bain guides readers to unlock the raw power of the creative self. Sharing creativity principles and practices at the leading edge, The Book of Doing and Being offers a life-altering map for stepping beyond what we already know and into a dimension of imagination from which innovation is born.
Known for his inspiring movies and documentaries, as well as his popular creativity workshops, Barnet Bain makes available his teachings for the first time in book form. Discover how will and action come together with imagination and feeling to form the very foundation of creativity by working with this treasury of more than forty transformative exercises. Each one is designed to spark new creative connections by challenging our usual ways of thinking, feeling, and perceiving.
These lessons, tools, and techniques serve to unlock great reservoirs of creativity in every individual, whether it’s jumpstarting or completing a project, launching a new business, creating a work of art, experiencing more fulfilling relationships, or making other dreams come true. Bain’s motivational guidance includes: rewiring your brain to unleash ultra-creativity; finding freedom from self-criticism, perfectionism, and other obstructions to productivity and creative expression; harnessing the two forces of creativity: inspiration and action; discovering your emotions as the doorway to creative aliveness and ingenuity; and heeding the call of your Real Work, regardless of age, education, or experience.
Step by step, you will make the discovery of a lifetime: how to stop being ruled by your past and start consciously creating your present and future. You will be surprised and energized—by your next creative impulse, the next idea that excites you, the next experience that moves you—and you will live a creative life.