Inspired by true events, the film tells the story of Džej Ramadanovski, from his earliest youth days up to the great success he achieved. Although he did not have an easy upbringing, which he mostly spent on the streets and in a correctional facility, Džej managed to find his place on the music scene and become a part of the lives of many people.

The story takes place in 1993 Serbia, torn by hyperinflation and economic disaster. Milan, an avid fan of FC Partizan, lives with his friend, a painter, and makes money by selling his paintings to the "new elite". He meets a nice girl who works a phone sex hot line and the two eventually fall in love. An another friend so his is a treasury guard in a bank governed by a shady lady known as "Serbian mother", notorious for cheating the thousands of creditors. The couple is planning to rob the bank and run away to a remote sunny island with palms.