商业
Extreme Ownership: How U.S. Navy SEALs Lead and Win Goodreads
Extreme Ownership: How U.S. Navy SEALs Lead and Win
作者: Jocko Willink / Leif Babin St. Martin's Press 2015 - 10
The #1
bestseller
"An incredible book... you teach guys and gals about leadership and you've helped not only military guys but families." - Megyn Kelly
"You show in the book how to motivate... thanks for writing the book Extreme Ownership." Bill O'Reilly
"[Jocko] is the co-author of an incredible new book - which I've been loving. Trust me. Buy it." - Tim Ferriss
"This is a life-learning lesson for everyone... the book is awesome." - Sean Hannity
Sent to the most violent battlefield in Iraq, Jocko Willink and Leif Babin’s SEAL task unit faced a seemingly impossible mission: help U.S. forces secure Ramadi, a city deemed “all but lost.” In gripping firsthand accounts of heroism, tragic loss, and hard-won victories in SEAL Team Three’s Task Unit Bruiser, they learned that leadership—at every level—is the most important factor in whether a team succeeds or fails.Willink and Babin returned home from deployment and instituted SEAL leadership training that helped forge the next generation of SEAL leaders. After departing the SEAL Teams, they launched Echelon Front, a company that teaches these same leadership principles to businesses and organizations. From promising startups to Fortune 500 companies, Babin and Willink have helped scores of clients across a broad range of industries build their own high-performance teams and dominate their battlefields.
Now, detailing the mind-set and principles that enable SEAL units to accomplish the most difficult missions in combat,
shows how to apply them to any team, family or organization. Each chapter focuses on a specific topic such as Cover and Move, Decentralized Command, and Leading Up the Chain, explaining what they are, why they are important, and how to implement them in any leadership environment.
A compelling narrative with powerful instruction and direct application,
revolutionizes business management and challenges leaders everywhere to fulfill their ultimate purpose: lead and win.
2023年12月29日 已读
Jocko 的书我看过不少,从他身上学自律。每当有人问应当如何养成早起的习惯,我第一想到的就是他的一个简短视频。Jocko和Leif应当是直属上下级的关系,无论是在海豹突击队中还是退役后的商业合作。两人合作的Extreme Ownership一本军事+商业书籍,介绍的是从海豹突击队实战中总结的,适用于商业中团队建设的“十二条军规”。

书的每一章,都从两位作者的军队故事开始。每个故事围绕一条重要的团队建设原则。之后,则是这一原则在商业咨询案例中的应用。无论是军事行动还是商业行动,都不能靠单打独斗完成目标,都必须有团队配合。团队有成员,有领导,领导之上还有管理者。如何保成团队战斗力,就是本书的主要话题。

首先,团队领导必须有担当,不能只是成功时领功,必须在失败时背锅。除了责任感,还要放下自己的面子,尊重每个成员的能力与贡献,帮助成员理解任务目标,确保团队成员沟通顺畅,彼此信任,互相扶持且在各自的专长领域有话事权。要懂得简化和清晰化信息,计划,但也要时刻根据真实情况做好改变计划的准备,做好上传下达的工作,基于现有信息作最全面的准备。

最后, Discipline Equals Freedom,纪律即自由。
个人管理 商业 职场 领导力
世界上最神奇的24堂课(升级版) Goodreads
The Master Key System
作者: 查尔斯·哈奈尔 译者: 福源 新世界出版社 2013 - 9
内容介绍:
任何导师都不愿意教给弟子的秘密课程。
被禁70年的全美历史上最具影响力的潜能训练课程,畅销50万册后,经典教程大全集回馈专版。
被政商各界精英联手隐秘百年的“成功禁书”,《秘密》的作者郎达·拜恩因“偷窥”了《世界上最神奇的24堂课》的秘密,成为风靡全球的畅销书作家。
这里深藏着一个不为人知的秘密,幸福、快乐、健康、财富、人际关系……所行一切都取决于这个秘密。
塑造精英的私房书 身心灵修炼的最佳教程
秘密流行百年的潜能开发体系
促成比尔·盖茨辍学创业的“私密教程”。

作者介绍:
作者:查尔斯·哈奈尔(Charles E.Haanel),1866年生于美国密歇根州的安娜堡。美国著名作家、商界知名人士,美国科学联合会、作家联合会、心理学研究会、圣路易慈善协会和圣路易商会会员。他在圣路易开始了职业生涯,之后为了创办自己的公司而毅然辞职。这次选择最终成就了他的事业——创建了那个时代最大的商业集团。
2023年7月17日 已读
每个人生下来经过养育,学习,然后就被抛进这个世界。而关于我们自己,关于这个世界,并没有一个攻略或说明书。然而聪明人的人们应弄清楚了世界的运行法则,这二十四堂课不是别的,就是世界运行法则的说明。

我所学到的:人的潜意识包含无限可能,但要在显意识的指导下而实现。思想/精神先于实体,自己的理想生活要现在精神世界中形成,然后才会显化为现实。人要通过集中注意力,发现自己的使命,利用自己的想象力去视觉化自己的理想生活图景,激发创造力,学会掌控内在能力和宇宙精神去谋求、去行动。必将所收获。

为自己想要的结果种下因,集中能量,专注思考,学习智慧,培育洞察,保持平和的心态,接纳所有自己不可控的结果,帮助他人,实现自我。

记住,一切都在自己心中。
个人成长 商业 灵性
Communicate Better with Everyone Goodreads
Harvard Business Review Press 2021 - 6
Conduct more productive conversations. As a working parent, you lead meetings, advocate for your children, and make presentations that win clients—all with ease. But when your personal life spills into your professional life—whether it's negotiating a schedule change with your boss or talking to your spouse about responsibilities at home—it can be a challenge to communicate effectively and reach agreement. Communicate Better with Everyone provides the expert advice, sample language, and practical solutions you need to help you have more productive conversations with everyone, from your manager to yourself. You'll learn
2023年5月16日 已读
本书写给为人父母同时又在职场打拼的打工人,目的是教授读者沟通交流的方法和技巧,来面对来自家庭和工作的双重挑战。本书的题目非常简洁但全面的概括了书的内容,真的是涵盖了工作的父母日常所面对的几乎所有交流对象:工作中的老板,上司,同事,手下,客户,家庭中的孩子,配偶,还有,最重要的:自己。同时,与父母,朋友,孩子老师等的交流,则不是本书主要内容(可能也偶尔涉及到了一点)。

所用的技巧,关键的一点是真诚。这是任何交流的起点。真诚会建立起信任,有了信任作基础,就什么都好办。交流无非是听与说,但面对面的时候,还有身体语言,情绪感知。听的时候要认知,不要分心,最好复述你听到的内容,让对方感受到你的尊重。不要假设任何事情,如果你对对方的话有所解读,就直接和对方确认,听完你说的,我产生了这样的反应,我的反应是正确的吗?只有确定彼此理解,才能让交流更有效。表达自己的诉求或者与对方谈判,要用不带评判的语言。即便自己的观点与对方不同,也不要用”但是“这样的词,仍用并列的连词。
书篇幅不大,但针对各种情境都有涉及。每个章节都由不同领域的专家撰写,都是干货。适合放在案头,时时查看。
人际关系 商业 沟通 职场
轻公司 豆瓣
作者: 李黎 / 杜晨 中信出版社 2009 - 7
《轻公司》解读了在互联网和IT技术越来越充裕的环境里,传统的商业法则是如何被打破,而新的商业法则如何建立起来的过程。大量生动翔实的采访,为我们构筑了互联网和IT技术影响下的未来商业趋势。李黎和杜晨在《IT经理世界》上发表了一篇封面报道《轻公司》后,迅速在传统行业及互联网行业产生极大反响,无论是老牌的传统企业、创业公司、风险投资商,都视这篇文章为新商业宝典,甚至有业界人士评价,这篇文章拯救了中国的电子商务。“轻公司”一词也在近几年频频出现在商业峰会和媒体上,成为商业精英们讨论的焦点。
其实,对轻公司的讨论并不仅仅局限于电子商务领域,而是在互联网和IT技术充裕的环境里,对中国未来商业趋势的全景式解读。
在《轻公司》的文章之后,作者花了一年多的时间,对轻公司现象进行了更深入的调研。作者走访了中国各行业、超常规成长的创业型企业,包括淘宝、京东商城、李宁、迪士尼、VANCL、苏宁、国航等公司,它们都是在中国资源过剩的背景下,从最靠近市场的地方用互联网抓获客户,然后进行资源的反向匹配。
2011年3月6日 已读
2011年3月6日 评论 轻 不是小 - 互联网是消费者与商家接触的新媒介。这个媒介的最大的作用,对于商家来说,就是能有即时的数字化的反馈信息。这些信息被分析之后可以迅速的反馈给生产制造商,用于指导生产,优化资源。 聪明的商家更可以通过汇集用户,来吸引上游供应商的支持。所谓的轻公司,正是指那些利用互联网和信息技术,发掘和集中消费者/用户需求,然后整合供应和资源,通过在消费者和制造商之间架桥来创造商机的公司。盈利模式多半是和制造供应商进行分账。 书的副标题虽然是互联网变革中国制造,但其实互联网在这其中的作用只是一部分,其中更重要的信息技术并未被重点提及。另外,书中的案例也不仅限于中国企业,向亚马逊,沃尔玛,Sears,这样的美国企业也有很大的篇幅提及。 这些变革,源于互联网,由信息技术驱动,但最终也须传统行业的支撑(尤其是物流)。 轻,不代表小。中小企业,恐怕在这本书里能找到支持自己的发展的理论还是不太可行的。 正是由于轻,和大量资本的注入,才使得轻公司的快速增长变得容易。快速增长,是因人注目的。而背后的强大资本支持,却有意无意的被轻的光芒盖过去了。至少在作者的眼里,似乎除了轻的理念,轻公司们的成功与资本没有关系。其实任何公司的规模壮大,都得借助于资本。轻公司的生或死,我看也多在于对于资本运作的错误判断(过多广告投入,较少注意质量空寂)。一位强调轻,而没有落地(与传统行业对接和对自身资源的掌控)的能力的轻公司,对于大量资金消化不良,快速膨胀而后迅速破灭例子,书里也有,且反复提及。 互联网发展到现在,已经不是新鲜事物,也不是新兴市场。不过,探索这一片市场的理论,在中国还不是很多。尤其对于中小企业来讲,这方面的指导理论也还很少。很可惜的是,这本书的着眼点,也不是为了中小企业探索发展道路。
商业
活着就为改变世界 豆瓣 谷歌图书 Goodreads Goodreads
6.4 (9 个评分) 作者: [美] 杰弗里·扬 / 威廉·西蒙 译者: 蒋永军 中信出版社 2010 - 6
内容简介
苹果公司CEO史蒂夫•乔布斯这个一直活在自己想象的世界里的创业奇才,经历过各种挫折与失落,但他那无所畏惧、敢于承担的个性让他一直努力实践着自己的价值观,总能为他的离奇想法找到解决问题的办法。
本书两位作者通过深入访谈和资料调查,揭秘了许多乔布斯个人的创业经历和家庭变故,为大家塑造了一个活生生的“乔布斯式”的鲜活人物,描述了一个个充满传奇色彩的商业奇迹,真实地再现了乔布斯几十年的人生价值观和世界观。
2011年4月13日 已读
Now I at least know why some people love him and some people don't... Anyway, what he did (or what he think he did or what we think he did) indeed affect part of our lives.
Just so you know that the book only documented stories of Steve Jobs before 2005. There should be new stuff out there, but I am not interested at all as of now. 04/12/2011.
人物传记 传记 商业
The Four 豆瓣
作者: Scott Galloway Portfolio 2017 - 10
NEW YORK TIMES BESTSELLER
USA TODAY BESTSELLER
Amazon, Apple, Facebook, and Google are the four most influential companies on the planet. Just about everyone thinks they know how they got there. Just about everyone is wrong.
For all that’s been written about the Four over the last two decades, no one has captured their power and staggering success as insightfully as Scott Galloway.
Instead of buying the myths these companies broadcast, Galloway asks fundamental questions. How did the Four infiltrate our lives so completely that they’re almost impossible to avoid (or boycott)? Why does the stock market forgive them for sins that would destroy other firms? And as they race to become the world’s first trillion-dollar company, can anyone challenge them?
In the same irreverent style that has made him one of the world’s most celebrated business professors, Galloway deconstructs the strategies of the Four that lurk beneath their shiny veneers. He shows how they manipulate the fundamental emotional needs that have driven us since our ancestors lived in caves, at a speed and scope others can’t match. And he reveals how you can apply the lessons of their ascent to your own business or career.
Whether you want to compete with them, do business with them, or simply live in the world they dominate, you need to understand the Four.
2018年12月22日 已读
人们其实还挺愿意排四大排名的。四大科技公司,其实排名并不固定。作者选的,是AAAF,Amazon,Apple,Google(其母公司为Alphabet)和Facebook. 作者分别介绍了四大的核心优势,总结了他们在竞争中胜出的8大共同优势。分析了一下下一个可能加入四大阵营的公司的缺陷(或者说机会)。难能可贵的,还给职场中人一些建议,如何适应大公司主导下的经济环境中生存,成长,成功。
business 商业 科技 英文原版
The Innovation Delusion 豆瓣
作者: Lee Vinsel / Andrew L. Russell Crown Publishing Group 2020 - 9
“Innovation” is the hottest buzzword in business. But what if our obsession with finding the next big thing has distracted us from the work that matters most?
It’s hard to avoid innovation these days. Nearly every product gets marketed as being disruptive, whether it’s genuinely a new invention or just a new toothbrush. But in this manifesto on thestate of American work, historians of technology Lee Vinsel and Andrew L. Russell argue that our way of thinking about and pursuing innovation has made us poorer, less safe, and—ironically—less innovative.
Drawing on years of original research and reporting, The Innovation Delusion shows how the ideology of change for its own sake has proved a disaster. Corporations have spent millions hiring chief innovation officers while their core businesses tank. Computer science programs have drilled their students on programming and design, even though theoverwhelming majority of jobs are in IT and maintenance. In countless cities, suburban sprawl has left local governments with loads of deferred repairs that they can’t afford to fix. And sometimes innovation even kills—like in 2018 when a Miami bridge hailed for its innovative design collapsed onto a highway and killed six people.
In this provocative, deeply researched book, Vinsel and Russell tell the story of how we devalued the work that underpins modern life—and, in doing so, wrecked our economy and public infrastructure while lining the pockets of consultants who combine the ego of Silicon Valley with the worst of Wall Street’s greed. The authors offer a compelling plan for how we can shift our focus away from the pursuit of growth at all costs, and back toward neglected activities like maintenance, care, and upkeep.
For anyone concerned by the crumbling state of our roads and bridges or the direction our economy is headed, The Innovation Delusion is a deeply necessary reevaluation of a trend we can still disrupt.
Never Split the Difference 豆瓣 Goodreads
8.2 (11 个评分) 作者: Chris Voss / Tahl Raz HarperBusiness 2016 - 5
A former international hostage negotiator for the FBI offers a new, field-tested approach to high-stakes negotiations—whether in the boardroom or at home.
After a stint policing the rough streets of Kansas City, Missouri, Chris Voss joined the FBI, where his career as a hostage negotiator brought him face-to-face with a range of criminals, including bank robbers and terrorists. Reaching the pinnacle of his profession, he became the FBI’s lead international kidnapping negotiator. Never Split the Difference takes you inside the world of high-stakes negotiations and into Voss’s head, revealing the skills that helped him and his colleagues succeed where it mattered most: saving lives. In this practical guide, he shares the nine effective principles—counterintuitive tactics and strategies—you too can use to become more persuasive in both your professional and personal life.
Life is a series of negotiations you should be prepared for: buying a car, negotiating a salary, buying a home, renegotiating rent, deliberating with your partner. Taking emotional intelligence and intuition to the next level, Never Split the Difference gives you the competitive edge in any discussion.