Ask people what their favorite Pet Shop Boys album is, and their answers will vary--but ask people what the most important Pet Shop Boys album is, and 9 out of 10 West End girls will say Very. The snide ambiguities that churned behind prior PSB posturings were ripped away on this release, with Neil Tennant and Chris Lowe finally pulling more than punches. Self-awareness is one of the major themes on Very, with "Yesterday When I Was Mad," showing the band could send up themselves as well as their friends and lovers; meanwhile, "I Wouldn't Normally Do This Type of Thing" both carries one of the Boys' best melody lines and serves as one of their most literal confessions. There's also a more threatening, foreboding tone to the record as set by the opening "Can You Forgive Her" and the closing Village People cover, "Go West." Originally an anthem leading gay men to San Francisco's promised land, the Pet Shop Boys' version is delivered from the beleaguered trenches in the war against AIDS. The results are as ominous as they are brilliant. --Steve Gdula, Amazon's Editorial Review

Actually is the third album, the second of entirely new music, by English electronic music group Pet Shop Boys. It was first released in 1987. This album is also the group's third best selling album with over 4 million copies sold. Actually is featured in the book 1001 Albums You Must Hear Before You Die.
Actually is not much different from Pet Shop Boys' first album, Please in terms of musical style, although production values are noticeably higher.
Actually spawned four UK Top 10 singles: the number one lead-off single "It's a Sin", "Rent", "What Have I Done to Deserve This?", a duet with fellow Parlophone artist Dusty Springfield which peaked at #2 in both the UK and US and led to a major resurgence of interest in Springfield's earlier work; and the duo scored another UK number one in April 1988 with a remixed version of the album's fourth and last single, "Heart".
During this period, the Pet Shop Boys also completed a full-length motion picture called It Couldn't Happen Here. Featuring songs by the duo, it was most famous for containing the video for "Always on My Mind" (starring Joss Ackland as a blind priest), which - while not on Actually - was released as a single during this period.
The period from Actually to Introspective is considered the band's imperial phase, a term now in common usage, by both fans and the Pet Shop Boys themselves.
Actually was re-released in 2001 (as were most of the group's albums up to that point) as Actually/Further Listening 1987-1988. The re-released version was not only digitally remastered but came with a second disc of B-sides, remixes done by the Pet Shop Boys and previously unreleased material from around the time of the album's original release. Yet another re-release followed on 9 February 2009, under the title of Actually: Remastered. This version contains only the 10 tracks on the original.
In 2006, Q magazine placed the album at #22 in its list of "40 Best Albums of the '80s".

• Each set was exclusively signed by Neil Tennant and Chris Lowe.
• Hand crafted smoked transparent Perspex box with gold plated metal tick mounted on outer front.
• 11 super heavyweight 200-gram vinyl records pressed on the classic EMI 1400, each featuring ‘Yes’ album track plus exclusive b-side instrumental version. With labels printed one special pantone colour per record.
• 11 inner sleeves featuring exclusive PSB artwork on front. with track title and lyrics on back.
• 11 outer sleeves printed one special pantone colour per sleeve, inside and out.
• Additional 12th sleeve contains giclee art print hand signed and numbered by Neil Tennant and Chris Lowe, plus heavyweight information card containing full track list, credits and colour key.
• When correctly arranged the eleven album sleeves will allow you to make up your own tick, measuring some eight feet in length.
• Conceived and designed by Farrow working in close collaboration with the Pet Shop Boys, this highly collectible music and art edition is limited to only 300 copies worldwide.
• Price includes VAT, insurance and packaging.
• Estimated shipping date 27th April 2009.
• The box set is shipped with insurance up to the value of £500. If the value of your order exceeds this amount, please contact customerservice@thevinylfactory.com

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