在当今的大众媒体和心理书籍中，到处充斥着心理操控、色彩星座、催眠读心等伪心理学的主题，更有一些媒体心理学家、所谓的心理治疗师打着心理学的旗号欺世盗名，从中渔利。在浩如烟海、良莠不齐甚至相互矛盾的心理学信息面前，如何拨除迷雾，去伪存真，成为一名明智的心理学信息的消费者呢？批判性思维将借你一双看穿世界的慧眼，识别出什么才是真正的心理学！
本书首版于1983年，30多年来一直被奉为心理学入门的经典之作，被全球300多所教育机构采用。作为2012年美国心理学会终身成就奖的得主，基思·斯坦诺维奇以富有逻辑又不失风趣的语言，结合简洁生动、贴近生活的实例和最新的研究资料，说明心理学家如何通过批判性的思维方式和系统化的实证研究，逐步描绘出人类心智的真实面貌。
How to Think Straight about Psychology 是本书的英文书名，直译为“如何清晰地思考心理学”。中译本首次在国内出版时，所采用的书名是《与“众”不同的心理学》。第8版中译本出版时，伪心理学在国内正有愈演愈烈之势，加之考虑到作者始终聚焦于将科学的心理学与伪科学、伪心理学以及通俗心理学区别开来，故书名曾一度改为《对“伪心理学”说不》。而今本书已经赢得了广大读者的认可和良好的口碑，故第9版采用了《这才是心理学》这一更加贴切的书名。
以科学的精神和批判性的思维方式，利用科学研究的方法与工具探讨人类的心智和行为，丰富我们对自我、他人以及社会中人与人之间关系和互动的理解——这才是心理学！

我们将从以下几个方面对《发展心理学》的结构进行概括。
第一章至第四章：发展心理学的导论和新的研究方法
第一章建立了《发展心理学》的方向和观点，同时介绍了毕生发展观。第二章在这一版中是新增的内容，详细讨论了实证主义研究观和定性研究观在人类发展研究中的应用。第三章介绍了，心理社会性理论的基本概念，并分析了该理论的优点与不足。第四章概述了其他心理理论关于人的发展和变化的重要观点。重点介绍了每一种理论的基本要点及其在人类发展研究中的应用。每个理论之后总有一节内容将它与心理社会理论联系到一起，从而，使人们更好地理解不同的理论是如何解释人的发展的。
第五章：胎儿发展和遗传学的最新研究
第五章介绍了胎儿的发展与孕妇和孕妇所处社会——文化环境之间的关系。在《发展心理学》修订版中包含了行为遗传学领域的一系列新发现。重点研究了孕妇接触各种物质，特别是接触了尼古丁、酒精、咖啡因、一些药物和环境中的毒素之后，给胎儿的发展带来的危险。对于胎儿的发展来说，本章强调了贫穷与危险因素对胎儿有一定的影响。
第六章至第十五章：婴儿期到高寿期的成长与发展
第六章至第十五章，描绘了从婴儿期、学步期、学前期、儿童中期、青吵年早期、青少年晚期、成人早期、成中人期、成人晚期和高寿期的正常成长与发展的基本模式。

要认识真正的心理学，首先要懂得：
1.心理学的进步是通过研究可解的实证问题而取得的；
2.心理学家提出可证伪的理论来解释他们的研究发现；
3.理论中的概念都具有操作性定义，这些定义将随着证据的积累而逐渐演变；
4.这些理论是通过系统实证的方法来检验的，收集来的数据是公开的；
5.心理学家的数据和理论，只有在那些经过同行评审程序的科学刊物上发表之后，才算是进入了科学领域。
6.实证主义之所以具有系统性，是因为它遵循控制和操纵的逻辑，这二者也是真实验的特性。
7.心理学家采用许多不同的方法来获得他们的结论，这些方法的优缺点各有不同。
8.最终被揭示的行为规律通常都是一种概率关系。
9.大多数时候，知识只能通过对众多实验数据的慢慢积累得到。
也许目前我们自身对于心理学的认识还只是伪科学信念系统的产物，借助本书的科学观念，我们可以去伪存真，更好地理解人类行为的本质，弄清什么才是真正的心理学。
学习好或读书多的孩子都不擅长交际和体育；
低自尊导致攻击行为；
孩子会给父母带来幸福；
做多选题时， 即使对所选答案感到不确定， 也千万不要更改最初的答案；
我们只用了 10% 的大脑功能；
早熟者必早衰；
……
如今，各种伪心理学的论调充斥了我们的媒体、我们的生活以及我们的书架，一个经营伪科学信念系统的巨大产业正在兴起，这一信念系统出于既得利益的考虑， 总是想让大众相信，无论什么都能纳入心理学的范畴。
翻开本书，让心理学大师教你如何站在批判性思维的角度，以科学的态度对待心理学，彻底走出伪心理学的误区

本书是美国弗吉尼亚大学心理学教授威林厄姆的重要著作，是一本深受学生和教师欢迎的教育心理学著作。他用认知心理学的原理，详细分析了学生学习的过程和教师在课堂教学中必须注意的一些问题。书中每一章都运用了一个认知心理学的基本原理，如“事实性的知识先于技能”、“记忆是思考的残留物”、“我们在已知的环境中理解新的事物”、“儿童在学习方面更多的是相似而不是不同”、“教学技能可以通过练习而提高”等等。
本书是一本关于认知心理学的普及读物，也是一本教育心理学的入门书籍。书中的许多观点新颖而深刻。如开篇伊始关于大脑的作用的分析，作者认为，大脑不是用来思考的，它的真正作用在于使你避免思考。虽然人类生来就具有好奇心，但是我们不是天生的杰出思想者，除非认知环境符合一定的要求，否则我们会尽可能地避免思考。作者指出，学生是否喜欢学校，在很大程度上取决于学校能否持续地让学生体验到解决问题的愉悦感。

已被译成德、法、日等十余种语言出版，其教育理念广为人们所接受
这套书是属于孩子的，因为儿童与哲学之间有天然的亲和关系，他们的小脑瓜里充满着天问。这套书也是属于大人的，因为他们理应学习倾听孩子的提问，进行智慧的讨论。
——哲学家 周国平
在这本小书里，马修斯教授提供了许多真实案例可以让成人思考与孩子说话的重要性，同时他也深入浅出地说明这些案例背后的哲学与心理学理论背景，让有兴趣的成人能更进一步自我学习，从而提升认知儿童思维发展的能力，是一本不错的书籍。
——台湾儿童哲学家 亲子阅读专家 陈鸿铭
《与儿童对话》记录了一位老师与八个小学生之间的十一次课堂对话。对话的主题有“植物会不会快乐”、“奶酪是草做的吗”、“时光旅行到底可不可能”，等等。每次讨论均以一小段原创故事做引子，激发孩子的兴趣，然后任孩子自由思维、天马行空般发言，最后融合所有孩子的讨论，将故事编完整。这样的课堂教，其实就是用故事启发儿童的思维，孩子们在不知不觉中学会了倾听、思考和表达。

我想把这个研究报告当作一种手册，详尽叙述一种社会学观点。社会生活，特别是在建筑物或房舍的有形界限内有组织的社会生活，可以根据这种社会学观点来研究。我将描述一组特征，它们共同构成一种框架，这一框架能运用于任何具体的社会设施，无论是家庭设施、工业设施还是商业设施。本报告所使用的观点是戏剧表演的观点，其原理从舞台演出艺术原理引申而来。我将讨论个体在普通工作情境中向他人呈现他自己和他的活动的方式，他引导和控制他人对他形成的印象的方式，以及他在他人面前维持表演时可能会做或不会做的各种事情。

追求幸福是每个人一生都在学习的功课。我们都希望成为更好的人，收获个人的幸福，并有能力使他人更快乐。本书将这种获得幸福的能力视为可以分析和学习的“科学”，作者认为幸福首先建立在生物层面的法则之上，即健康的身体通常是心智健全的基础，包括注意饮食、锻炼身体、注重睡眠等；此外还应注意生理学家们提出的一些最基本法则，进行记忆训练，更好地发挥思考的能力与意志的能力；最后，每个个体的幸福都可以通过不断与更多的人达成同情与理解、践行利他主义，来实现最终的成果。
本书在身体、心理、社交与道德角度的分析清晰有力，并提出了很多具体而有针对性的建议：身体层面如饮食多元化、聪明地使用酒精、茶叶和咖啡；社交层面如打败拖延症，寻找志同道合的朋友；道德层面如婚姻中的信任与宽容，在有生之年释放你的爱与能量并平静地面对死亡，等等。
本书非常契合当下的社会现实和人群中普遍存在的情绪病症，为应对道德失范现象、处理亲密关系、塑造良好的行为习惯、学会有智慧和张弛有度地生活提供了很好的解答。英文版1909年首印，其后多次再版和加印，是一本心理学经典读物。

This classic book is built around the central theme of presenting psychology as a science and applying that science to our daily lives. Psychology and Life continues to provide a rigorous, research-based presentation that demonstrates that this research has immediate in daily life. For Intro Psychology students, or anyone with an interest in the subject.

我们是如何看待金钱的？是什么让华尔街的银行家们对经济看走了眼？是什么让人们超出自己的经济能力去借贷？非理性是如何驱使我们作出决策的？我们如何才能摆脱经济危机的困扰？传统经济学认为，我们都是理性的“经济人”，所作出的一切决策都是明智和*的。然而现实中，我们的种种匪夷所思的行为却远非传统经济学家所说的那样完美。
本书是《怪诞行为学》的升级版。书中，杜克大学行为经济学家丹·艾瑞里将心理学引经济学的研究中，用实验的方法彻底颠覆了主流经济学的“经济人”观，告诉我们非理性是人类的本能，是主宰人类行为和决策的隐形力量；非理性不是杂乱无章的，而是可以预测和把握的。在增订部分中，针对非理性如何影响我们的日常生活和公共政策，并导致2008年金融危机，作者从行为经济学的角度出发，提出了自己独到的见解。并告诉我们如何运用“可预测的非理性”提高日常生活的幸福指数，制定出摆脱当前经济危机的*政策。学会驾驭非理性，才是理性的始！

Product Description
The first book to use the unexpected discoveries of neuroscience to help us make the best decisions.
Since Plato, philosophers have described the decision-making process as either rational or emotional: we carefully deliberate, or we blink and go with our gut. But as scientists break open the mind's black box with the latest tools of neuroscience, they re discovering that this is not how the mind works. Our best decisions are a finely tuned blend of both feeling and reason and the precise mix depends on the situation. When buying a house, for example, it s best to let our unconscious mull over the many variables. But when we re picking a stock, intuition often leads us astray. The trick is to determine when to use the different parts of the brain, and to do this, we need to think harder (and smarter) about how we think.
Jonah Lehrer arms us with the tools we need, drawing on cutting-edge research as well as the real-world experiences of a wide range of deciders from airplane pilots and hedge fund investors to serial killers and poker players.
Lehrer shows how people are taking advantage of the new science to make better television shows, win more football games, and improve military intelligence. His goal is to answer two questions that are of interest to just about anyone, from CEOs to firefighters: How does the human mind make decisions? And how can we make those decisions better?

Over the past two decades scientists have made remarkable breakthroughs in understanding how memories are stored and retrieved, and with this knowledge they are beginning to understand the mysteries of the human mind. How can we perform tasks such as playing the piano or typing in such a way that we do not need to consciously direct each movement every step of the way? Why can we forget where we put our keys and yet remember events that happened long ago? Why is memory imperfect, and sometimes dead wrong? Daniel Schacter has been at the forefront of the research, and Searching for Memory is his firsthand account of what we now know and what it means. With references to art and autobiography and fascinating case studies, a la Oliver Sacks, he explains how one's past experiences influence the formation of new memories, how and why memory changes as people age, and much more. The book also sheds light on such hot topics as false memory syndrome, recovered memory, Alzheimer's disease and brain-damaged patients.

Newly revised and up-to-date, this edition of The Social Animal is a brief, compelling introduction to modern social psychology. Through vivid narrative, lively presentations of important research, and intriguing examples, Elliot Aronson probes the patterns and motives of human behavior, covering such diverse topics as terrorism, conformity, obedience, politics, race relations, advertising, war, interpersonal attraction, and the power of religious cults.

In the spirit of Alvin Toffler’s Future Shock , a social critique of our obsession with choice, and how it contributes to anxiety, dissatisfaction and regret. This paperback includes a new P.S. section with author interviews, insights, features, suggested readings, and more. Whether we’re buying a pair of jeans, ordering a cup of coffee, selecting a long-distance carrier, applying to college, choosing a doctor, or setting up a 401(k), everyday decisions--both big and small--have become increasingly complex due to the overwhelming abundance of choice with which we are presented.
We assume that more choice means better options and greater satisfaction. But beware of excessive choice: choice overload can make you question the decisions you make before you even make them, it can set you up for unrealistically high expectations, and it can make you blame yourself for any and all failures. In the long run, this can lead to decision-making paralysis, anxiety, and perpetual stress. And, in a culture that tells us that there is no excuse for falling short of perfection when your options are limitless, too much choice can lead to clinical depression.
In The Paradox of Choice , Barry Schwartz explains at what point choice--the hallmark of individual freedom and self-determination that we so cherish--becomes detrimental to our psychological and emotional well-being. In accessible, engaging, and anecdotal prose, Schwartz shows how the dramatic explosion in choice--from the mundane to the profound challenges of balancing career, family, and individual needs--has paradoxically become a problem instead of a solution. Schwartz also shows how our obsession with choice encourages us to seek that which makes us feel worse.
By synthesizing current research in the social sciences, Schwartz makes the counterintuitive case that eliminating choices can greatly reduce the stress, anxiety, and busyness of our lives. He offers eleven practical steps on how to limit choices to a manageable number, have the discipline to focus on the important ones and ignore the rest, and ultimately derive greater satisfaction from the choices you have to make.

Every day, we make decisions on topics ranging from personal investments to schools for our children to the meals we eat to the causes we champion. Unfortunately, we often choose poorly. The reason, the authors explain, is that, being human, we all are susceptible to various biases that can lead us to blunder. Our mistakes make us poorer and less healthy; we often make bad decisions involving education, personal finance, health care, mortgages and credit cards, the family, and even the planet itself. Thaler and Sunstein invite us to enter an alternative world, one that takes our humanness as a given. They show that by knowing how people think, we can design choice environments that make it easier for people to choose what is best for themselves, their families, and their society. Using colorful examples from the most important aspects of life, Thaler and Sunstein demonstrate how thoughtful choice architecture” can be established to nudge us in beneficial directions without restricting freedom of choice. Nudge offers a unique new takefrom neither the left nor the righton many hot-button issues, for individuals and governments alike. This is one of the most engaging and provocative books to come along in many years. (20080518)

Keith Stanovich'swidely usedand highly acclaimed book helps students become morediscriminating consumers of psychological information, helping them recognize pseudoscience and be able to distinguish it from true psychological research.Stanovich helps instructors teach critical thinking skills within the rich context of psychology. It is the leading text of its kind. How to Think Straight About Psychology says about the discipline of psychology what many instructors would like to say but haven't found a way to. That is one reason adopters have called it “an instructor's dream text” and often comment “I wish I had written it. It tells my students just what I want them to hear about psychology”.

Influence: Science and Practice is an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say "yes" to another's request) and is written in a narrative style combined with scholarly research. Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as a salesperson, fundraiser, advertiser, and other positions, inside organizations that commonly use compliance tactics to get us to say "yes." Widely used in graduate and undergraduate psychology and management classes, as well as sold to people operating successfully in the business world, the eagerly awaited revision of Influence reminds the reader of the power of persuasion. Cialdini organizes compliance techniques into six categories based on psychological principles that direct human behavior: reciprocation, consistency, social proof, liking, authority, and scarcity. New Reader's Reports are included in the Fourth Edition and illustrate how readers have used one of the principles or have had a principle of influence used on them. </P>

什么也没做，什么也没说，你，真的确定自己是个好人吗？
恶人的劣言坏行固然可憎，好人视若无睹的沉默更可怕。世上许多不幸，源自没有说出口的事。我们虽然自认只是不赞一辞的旁观者，却在不知不觉中，成了沉默的共谋者……
当我们眼见真理却不发一语，就是我们开始死去的时候。
日常生活社会学领域中，本书是关于集体沉默的第一本完整研究著作。
本书从英语谚语“房间里的大象”入手，从社会学角度剖析人们私密生活和公共生活中，对于某些显而易见的事实，集体保持沉默的社会现象，作者将之称为合谋性沉默。作者阐述了合谋性沉默的成因、组成形式、参与者的动机和表现，以及这种沉默对人们社会生活的影响，并探讨了打破沉默的可能和方式。

Major New York Times bestseller
Winner of the National Academy of Sciences Best Book Award in 2012
Selected by the New York Times Book Review as one of the best books of 2011
A Globe and Mail Best Books of the Year 2011 Title
One of The Economist’s 2011 Books of the Year
One of The Wall Street Journal's Best Nonfiction Books of the Year 2011
In the international bestseller, Thinking, Fast and Slow, Daniel Kahneman, the renowned psychologist and winner of the Nobel Prize in Economics, takes us on a groundbreaking tour of the mind and explains the two systems that drive the way we think. System 1 is fast, intuitive, and emotional; System 2 is slower, more deliberative, and more logical. The impact of overconfidence on corporate strategies, the difficulties of predicting what will make us happy in the future, the profound effect of cognitive biases on everything from playing the stock market to planning our next vacation—each of these can be understood only by knowing how the two systems shape our judgments and decisions.
Engaging the reader in a lively conversation about how we think, Kahneman reveals where we can and cannot trust our intuitions and how we can tap into the benefits of slow thinking. He offers practical and enlightening insights into how choices are made in both our business and our personal lives—and how we can use different techniques to guard against the mental glitches that often get us into trouble. Winner of the National Academy of Sciences Best Book Award and the Los Angeles Times Book Prize and selected by The New York Times Book Review as one of the ten best books of 2011, Thinking, Fast and Slow is destined to be a classic.
One of the New York Times Book Review's Top 10 Books of 2011
Editorial Reviews
Amazon.com Review
Amazon Best Books of the Month, November 2011: Drawing on decades of research in psychology that resulted in a Nobel Prize in Economic Sciences, Daniel Kahneman takes readers on an exploration of what influences thought example by example, sometimes with unlikely word pairs like "vomit and banana." System 1 and System 2, the fast and slow types of thinking, become characters that illustrate the psychology behind things we think we understand but really don't, such as intuition. Kahneman's transparent and careful treatment of his subject has the potential to change how we think, not just about thinking, but about how we live our lives. Thinking, Fast and Slow gives deep--and sometimes frightening--insight about what goes on inside our heads: the psychological basis for reactions, judgments, recognition, choices, conclusions, and much more. --JoVon Sotak
Review
“A tour de force. . . Kahneman’s book is a must read for anyone interested in either human behavior or investing. He clearly shows that while we like to think of ourselves as rational in our decision making, the truth is we are subject to many biases. At least being aware of them will give you a better chance of avoiding them, or at least making fewer of them.”—Larry Swedroe, CBS News
“Daniel Kahneman demonstrates forcefully in his new book, Thinking, Fast and Slow, how easy it is for humans to swerve away from rationality.”—Christopher Shea, The Washington Post
“An outstanding book, distinguished by beauty and clarity of detail, precision of presentation and gentleness of manner. Its truths are open to all those whose System 2 is not completely defunct. I have hardly touched on its richness.”— Galen Strawson, The Guardian
“Brilliant . . . It is impossible to exaggerate the importance of Daniel Kahneman’s contribution to the understanding of the way we think and choose. He stands among the giants, a weaver of the threads of Charles Darwin, Adam Smith and Sigmund Freud. Arguably the most important psychologist in history, Kahneman has reshaped cognitive psychology, the analysis of rationality and reason, the understanding of risk and the study of happiness and well-being . . . A magisterial work, stunning in its ambition, infused with knowledge, laced with wisdom, informed by modesty and deeply humane. If you can read only one book this year, read this one.”— Janice Gross Stein, The Globe and Mail
“A sweeping, compelling tale of just how easily our brains are bamboozled, bringing in both his own research and that of numerous psychologists, economists, and other experts...Kahneman has a remarkable ability to take decades worth of research and distill from it what would be important and interesting for a lay audience...Thinking, Fast and Slow is an immensely important book. Many science books are uneven, with a useful or interesting chapter too often followed by a dull one. Not so here. With rare exceptions, the entire span of this weighty book is fascinating and applicable to day-to-day life. Everyone should read Thinking, Fast and Slow.” —Jesse Singal, Boston Globe
“We must be grateful to Kahneman for giving us in this book a joyful understanding of the practical side of our personalities.” —Freeman Dyson, The New York Review of Books
“Brilliant . . . It is impossible to exaggerate the importance of Daniel Kahneman’s contribution to the understanding of the way we think and choose. He stands among the giants, a weaver of the threads of Charles Darwin, Adam Smith and Sigmund Freud. Arguably the most important psychologist in history, Kahneman has reshaped cognitive psychology, the analysis of rationality and reason, the understanding of risk and the study of happiness and well-being . . . A magisterial work, stunning in its ambition, infused with knowledge, laced with wisdom, informed by modesty and deeply humane. If you can read only one book this year, read this one.” — Janice Gross Stein, The Globe and Mail
“It is an astonishingly rich book: lucid, profound, full of intellectual surprises and self-help value. It is consistently entertaining and frequently touching, especially when Kahneman is recounting his collaboration with Tversky . . . So impressive is its vision of flawed human reason that the New York Times columnist David Brooks recently declared that Kahneman and Tversky’s work ‘will be remembered hundreds of years from now,’ and that it is ‘a crucial pivot point in the way we see ourselves.’ They are, Brooks said, ‘like the Lewis and Clark of the mind’ . . . By the time I got to the end of Thinking, Fast and Slow, my skeptical frown had long since given way to a grin of intellectual satisfaction. Appraising the book by the peak-end rule, I overconfidently urge everyone to buy and read it. But for those who are merely interested in Kahenman’s takeaway on the Malcolm Gladwell question it is this: If you've had 10,000 hours of training in a predictable, rapid-feedback environment—chess, firefighting, anesthesiology—then blink. In all other cases, think.”—The New York Times Book Review
“Ask around and you hear pretty much the same thing. 'Kahneman is the most influential psychologist since Sigmund Freud,' says Christopher Chabris, a professor of psychology at Union College, in New York. 'No one else has had such a broad impact on so many fields' . . . It now seems inevitable that Kahneman, who made his reputation by ignoring or defying conventional wisdom, is about to be anointed the intellectual guru of our economically irrational times.”— Evan R. Goldstein, The Chronicle of Higher Education
“There have been many good books on human rationality and irrationality, but only one masterpiece. That masterpiece is Daniel Kahneman’s Thinking, Fast and Slow . . . This is one of the greatest and most engaging collections of insights into the human mind I have read.”—William Easterly, Financial Times
“[Thinking, Fast and Slow] is wonderful, of course. To anyone with the slightest interest in the workings of his own mind, it is so rich and fascinating that any summary would seem absurd.”— Michael Lewis, Vanity Fair
“Absorbingly articulate and infinitely intelligent . . . What's most enjoyable and compelling about Thinking, Fast and Slow is that it's so utterly, refreshingly anti-Gladwellian. There is nothing pop about Kahneman's psychology, no formulaic story arc, no beating you over the head with an artificial, buzzword-encrusted Big Idea. It's just the wisdom that comes from five decades of honest, rigorous scientific work, delivered humbly yet brilliantly, in a way that will forever change the way you think about thinking.”—Maria Popova, The Atlantic
“I will never think about thinking quite the same. [Thinking, Fast and Slow] is a monumental achievement.”—Roger Lowenstein, Bloomberg/Businessweek
“Profound . . . As Copernicus removed the Earth from the centre of the universe and Darwin knocked humans off their biological perch, Mr. Kahneman has shown that we are not the paragons of reason we assume ourselves to be.” —The Economist
“[Kahneman’s] disarmingly simple experiments have profoundly changed the way that we think about thinking . . . We like to see ourselves as a Promethean species, uniquely endowed with the gift of reason. But Mr. Kahneman’s simple experiments reveal a very different mind, stuffed full of habits that, in most situations, lead us astray.” —Jonah Lehrer, The Wall Street Journal
“[A] tour de force of psychological insight, research explication and compelling narrative that brings together in one volume the high points of Mr. Kahneman's notable contributions, over five decades, to the study of human judgment, decision-making and choice . . . Thanks to the elegance and force of his ideas, and the robustness of the evidence he offers for them, he has helped us to a new understanding of our divided minds—and our whole selves.” —Christoper F. Chabris, The Wall Street Journal
“The ramifications of Kahenman’s work are wide, extending into education, business, marketing, politics . . . and even happiness research. Call his field “psychonomics,” the hidden reasoning behind our choices. Thinking, Fast and Slow is essential reading for anyone with a mind.” —Kyle Smith, The New York Post
“A major intellectual event . . . The work of Kahneman and Tversky was a crucial pivot point in the way we see ourselves.” —David Brooks, The New York Times
“Kahneman provides a detailed, yet accessible, description of the psychological mechanisms involved in making decisions.” —Jacek Debiec, Nature
“With Kahneman’s expert help, readers may understand this mix of psychology and economics better than most accountants, therapists, or elected representatives. VERDICT A stellar accomplishment, a book for everyone who likes to think and wants to do it better.” —Library Journal
“The mind is a hilariously muddled compromise between incompatible modes of thought in this fascinating treatise by a giant in the field of decision research. Nobel-winning psychologist Kahneman (Attention and Effort) posits a brain governed by two clashing decision-making processes. The largely unconscious System 1, he contends, makes intuitive snap judgments based on emotion, memory, and hard-wired rules of thumb; the painfully conscious System 2 laboriously checks the facts and does the math, but is so "lazy" and distractible that it usually defers to System 1. Kahneman uses this scheme to frame a scintillating discussion of his findings in cognitive psychology and behavioral economics, and of the ingenious experiments that tease out the irrational, self-contradictory logics that underlie our choices. We learn why we mistake statistical noise for cohere...