※美国高校德国史指定读物
※纳粹研究名著 读懂纳粹绕不开的书
※德国版的《叫魂》：20世纪30年代初，魏玛德国的“大萧条”大恐慌
※四次重版 首次汉译
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“经典研究力作。”
——《历史与记忆中的第三帝国》《第三帝国的到来》作者理查德•J.埃文斯
“感性的、充满想象力的……阿伦研究了一个纳粹统治下的真实德国社区……他对于这上百个片段（浓缩着人类的悲剧和反讽命运）的诠释是天才式的。”
——《美国历史评论》
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为这个无名之地立传，因为它是理解纳粹在地方层面运作最佳的切入点。
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小镇上的纳粹分子好像精准地知道该说什么，什么时候说，知道做什么，怎么做，以便赢得大部分镇民的选票。
他们针对一次又一次的选举，精心策划了讲座集会、盛装游行、舞会、军事演习……他们会根据每一次活动的反馈仔细地总结经验，修改下一场活动的安排。
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一切，都是为了掌权。
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《纳粹掌权：一个德国小镇的经历》展示了纳粹独裁政权如何通过宣传手腕巧妙地超越民主制度，并且夺取权力。威廉•谢里登•阿伦依靠当地报纸、期刊、报告、预算信息、犯罪统计数据、采访当事人以及法律记录，解剖了诺特海姆这个德国小镇，用显微镜般的视角精确地描绘了一个昏睡小镇向纳粹据点的转变。在这一有力的分析中，阿伦认为，以往人们所认为的希特勒在国家层面上掌权的普遍看法是一种误解，与此相反，希特勒如果没有地方上的狂热支持者，第三帝国永远不会出现。阿伦的研究展示了纳粹能够利用尖锐而精细的宣传手段来发掘群众的弱点，因此，这本书不仅仅是对历史的研究，也是对人性的研究。

“Bernays’ honest and practical manual provides much insight into some of the most powerful and influential institutions of contemporary industrial state capitalist democracies.”—Noam Chomsky
“The conscious and intelligent manipulation of the organized habits and opinions of the masses is an important element in democratic society. Those who manipulate this unseen mechanism of society constitute an invisible government which is the true ruling power of our country.”—Edward Bernays, Propaganda
A seminal and controversial figure in the history of political thought and public relations, Edward Bernays (1891–1995), pioneered the scientific technique of shaping and manipulating public opinion, which he famously dubbed “engineering of consent.” During World War I, he was an integral part of the U.S. Committee on Public Information (CPI), a powerful propaganda apparatus that was mobilized to package, advertise and sell the war to the American people as one that would “Make the World Safe for Democracy.” The CPI would become the blueprint in which marketing strategies for future wars would be based upon.
Bernays applied the techniques he had learned in the CPI and, incorporating some of the ideas of Walter Lipmann, became an outspoken proponent of propaganda as a tool for democratic and corporate manipulation of the population. His 1928 bombshell Propaganda lays out his eerily prescient vision for using propaganda to regiment the collective mind in a variety of areas, including government, politics, art, science and education. To read this book today is to frightfully comprehend what our contemporary institutions of government and business have become in regards to organized manipulation of the masses.
This is the first reprint of Propaganda in over 30 years and features an introduction by Mark Crispin Miller, author of The Bush Dyslexicon: Observations on a National Disorder.

With authoritative reporting honed through eight presidencies from Nixon to Obama, author Bob Woodward reveals in unprecedented detail the harrowing life inside President Donald Trump’s White House and precisely how he makes decisions on major foreign and domestic policies. Woodward draws from hundreds of hours of interviews with firsthand sources, meeting notes, personal diaries, files and documents. The focus is on the explosive debates and the decision-making in the Oval Office, the Situation Room, Air Force One and the White House residence.

Fear is the most intimate portrait of a sitting president ever published during the president’s first years in office.