This is Professor Mark Skousen's much anticipated 2nd edition of Economic Logic , which includes for the first time his chapters on macroeconomic theory and government policy. (The 1st edition is only microeconomics.) Skousen's textbook promises a revolutionary pedagogy in teaching economics, with a new micro model that starts with the profit-and-loss income statement and a new 4-stage macro model that integrates micro and macro.
What's new in the 2nd edition:
1. It offers a logical, step-by-step approach to economics, starting with the basics of microeconomics (the theory of wealth creation, individual behavior and the firm), and leading into macroeconomics (the theory of economy-wide behavior and government policy). Students can predict what the next chapter will be. Hence, the textbook is econological (a new term invented by Skousen meaning "using sound economic principles").
2. It applies the seven key principles of economics throughout the course: accountability, economy, saving/investment, incentives, competition/choice, entrepreneurship, and welfare.
3. It is the first and only textbook to begin the micro model with a profit-and-loss income statement to demonstrate the dynamics of the economy. The principles of supply and demand are drawn out of the P&L statement. Business students in particular find this approach attractive. Skousen considers the P&L statement as the "missing link" in microeconomic pedagogy.
4. It integrates other disciplines into the study--finance, business, marketing, management, history, and sociology.
5. It makes frequent references to major economic events in history, such as the origin of money and the Great Depression, and the inventors of economic theories and terms (major economic thinkers are highlighted at the end of each chapter). Thus, in this textbook, economic theory is never far from history because new theories almost always develop out of historical events (Adam Smith's competitive model from the Enlightenment; Karl Marx's radical distribution economics from the Industrial Revolution; and John Maynard Keynes's aggregate demand model from the Great Depression of the 1930s.)
6. It devotes an entire chapter (13) to the financial markets , which are playing a growing role in the expanding global economy. Students must understand Wall Street and the financial world to have a complete education in economics.
7. It introduces a new powerful four-stage universal macro model of the economy (resources, production, distribution, and consumption/investment), and shows how micro and macro are logically linked together. (ex. see figure 4.1.)
8. It integrates a new national income statistic called Gross Domestic Expenditures (GDE), which measures total spending at all four stages of production, and shows how it relates to Gross Domestic Product (GDP) and other aggregate business cycle statistics. (See chapter 15.) Skousen explains why GDP over-emphasizes consumer spending in the economy, while GDE reflects what the proper balance between consumption and investment.
8. It introduces a new growth diagram that improves upon the circular flow diagram found in other textbooks, and demonstrates why saving and investing drive the economy, not consumer spending. (See figure 17.7.)
9. It provides a new alternative to the standard Aggregate Supply (AS) and Aggregate Demand (AD) curves, called Aggregate Supply Vectors (ASV) and Aggregate Demand Vectors (ADV), which do a better job of explaining the business cycle. (See chapter 14.)
10. It provides a new diagram to show the optimal size of government . (See figure 20.1)

《经济学的思维方式》是一部既风靡国际又已为经典的另类经济学教科书。与当今流行的主流经济学教材不同，这本书绕开繁复的公式、函数、运算，通过深入浅出的故事和饶有趣味的图画告诉读者：经济学作为一种独特的思维方式，与生活中的各种决策息息相关。正如书名所揭示的，经济学的力量就在于它是一种思维方式，而这部教科书引导读者学会经济学推理方式，从而能够像经济学家一样思考问题。
作为为非经济学专业学生撰写的一部“一学期学会经济学”的教材，《经济学的思维方式》被认为是经济学教材领域的一次根本性变革。它不仅在英语世界获得了广泛的认可，同时被翻译成日文、俄文、保加利亚文、匈牙利文等多种语言畅销全世界，堪称经济学教育领域一部标尺性著作。

本书是一部适合于本科生、研究生使用的中级微观经济学教科书，在国际上被广泛采用。现根据美国诺顿图书出版公司1990年版译出。全书共分市场、预算约束、偏好、效用、选择、需求、显示偏好、斯勒茨基方程、购买和销售、跨时期选择、资产市场、利润最大化、成本最小化、成本曲线、对策论、外部效应、公共货物等32章及教学附录。本书具有三个明显特点：（1）吸取最新研究成果、内容广泛、观点新颖；（2）以初学数学论证说明通常要用高等数学说明的原理；（3）注重应用，有许多实例分析，并附有习题及答案。

本书将新制度经济学理为交易费用经济学、产权分析方法和合约理论的某种混合并主要对这些领域的有关解释行讨论。

Too often, finance courses stop short of making a connection between textbook finance and the problems of real-world business. Financial Modeling bridges this gap between theory and practice by providing a nuts-and-bolts guide to solving common financial models with spreadsheets. Simon Benninga takes the reader step by step through each model, showing how it can be solved using Microsoft Excel. The long-awaited third edition of this standard text maintains the "cookbook" features and Excel dependence that have made the first and second editions so popular. It also offers significant new material, with new chapters covering such topics as bank valuation, the Black-Litterman approach to portfolio optimization, Monte Carlo methods and their applications to option pricing, and using array functions and formulas. Other chapters, including those on basic financial calculations, portfolio models, calculating the variance-covariance matrix, and generating random numbers, have been revised, with many offering substantially new and improved material. Other areas covered include financial statement modeling, leasing, standard portfolio problems, value at risk (VaR), real options, duration and immunization, and term structure modeling. Technical chapters treat such topics as data tables, matrices, the Gauss-Seidel method, and tips for using Excel. The last section of the text covers the Visual Basic for Applications (VBA) techniques needed for the book. The accompanying CD contains Excel worksheets and solutions to end-of-chapter exercises.

Practical and professional, this text bridges the gap between how undergraduate econometrics has traditionally been taught and how empirical researchers actually think about and apply econometric methods. The text's unique approach reflects how econometric instruction has evolved from simply describing a set of abstract recipes to showing how econometrics can be used to empirically study questions across a variety of disciplines. The systematic approach, where assumptions are introduced only as they are needed to obtain a certain result, makes the material easier for students, and leads to better econometric practice. It is organised around the type of data being analysed - an approach that simplifies the exposition and allows a more careful discussion of assumptions. Packed with relevant applications and a wealth of interesting data sets, the text emphasises examples that have implications for policy or provide evidence for or against economic theories.

This supplement text bridges the gap between the fundamentals of how businesses operate (processes) and the tools that business people use to accomplish their tasks (systems). The authors have developed this text for an introductory MIS or general business course to establish a fundamental understanding of business processes. Business students, regardless of their functional discipline, will be able to apply the real-world concepts discussed in this text immediately upon entering the workforce.
As more and more businesses adopt enterprise systems globally, it becomes increasingly important for business schools to offer a process-based curriculum to better reflect the realities of modern business. Given the integration of business operations and enterprise systems, Magal and Word have designed this text to reflect, in a practical and accessible format, how real-world business processes are managed and executed.

《物理学基础》(原书第6版)(精装)适合高等院校学生使用，也是广大教师（包括中学教材）、物理科研人员和物理爱好者十分有价值的参考书。
大卫·哈里德（David Halliday），罗伯特·瑞斯尼克（Robert Resnick）和杰尔·沃克（Jearl Walker）的《物理学基础》长期以来一直是一部在国际物理界具有很大影响和相当高权威性、并受到广泛好评的经典物理教材，同时它又以独特的易学性和生动性以及与当代最新科技的紧密联系，成为世界教材市场上经久不衰、最受欢迎和最畅销的大学物理教材。

古代汉语这一门课程，过去在不同的高等学校中，在不同的时期内，有种种不同的教学内容。有的是当作历代文选来教，有的是当作文言语法来教，有的把它讲成文字、音韻、训诂，有的把它讲成汉语史。目的要求是不一致的。
经过1958年的教育革命，大家进一步认识到教学必须联系实际，许多高等学校都重新考虑古代汉语的教学内容，以为它的目的应该是培養学生阅读古书的能力，而要达到这一个目的，必须既有感性知识，又有理性知识。必须把文选的阅读与文言语法、文字、音韻、训诂等理论知识密切结合起来，然后我们的教学才不是片面的从而提高古代汉语的教学效果。至于汉语史，则应该另立一科；汉语史是理论课，古代汉语是工具课，目的要求是不相同的。
北京大学在1959年进行了古代汉语教学的改革，把文选、常用词、古汉语通论三部分结合起来，取得了较好的教学效果。此外还有许多高等学校都以培養阅读古书能力作为目的，改进了古代汉语的教学。

《GRE & GMAT阅读难句教程》讲述了：任何一本以考试学习为目的的教学书籍，如果不能贴近实战，必为废品。《GRE & GMAT阅读难句教程》有两个目的：第一，训练读者在现场迅速读懂GRE和GMAT考试中出现的难句子的能力。第二，《GRE & GMAT阅读难句教程》也可以用作复习GRE和GMAT考试阅读部分的参考书，同学们可以在此查找到在文章中最难以理解的句子的详细解释(包括中文翻译和语法分析)。

《国学基本教材:孟子大学中庸卷》编辑目标，在于陶铸高中学生优雅的气质，高尚的品德，并启迪人生意义，弘扬中华文化。本书选辑的篇章，以能反映中华文化精髓，培养伦理道德观念，且具有时代意义者为标准。台湾版《高中中国文化基本教材》是从1963年开始编写，经过近半个世纪的精心打磨、不断修订而成的。这套教材很好地继承了上个世纪前半叶中国传统国文教材的精华，同时又能融通古今，与时俱进，富于现代气息，将中国传统文化基本典籍的精髓集于六册教科书中，为学生从文化上、精神上“做中国人，做一个现代中国人”打下良好的基础。

《电动力学导论》（第3版）主要介绍了大学本科物理系的一门支柱课程电动力学。它和理论力学、热力学和统计物理学以及量子力学一起通常称为“四大力学”，构成对学生进行基础物理学理论知识训练的核心，也是进一步学习更高等的基础课和各类专业课必不可少的准备知识。在自然界已知的4种相互作用力(引力、电磁力、强相互作用力和弱相互作用力)中，电磁力是我们了解得最清楚的。它在我们日常的生活与生产活动以及各类技术的进步中起着无可置疑的支配作用。而电动力学正是介绍电磁规律的理论课程。因此，它不仅是物理系本科生的必修课，也是范围越来越广的理工科学生选修的课程。从事电动力学教和学的师生，多年来一直有一个困惑，或者有一。

原书一共八册，前四册多采用能表演的材料，使儿童由活动来获得文字的实际经验；后四册多采用与现实生活有关的材料，使儿童能在知识里求得文字的实际经验。书中选了大量的生活故事、历史故事、自然故事、童话、传说、笑话等，贴近儿童生活，在插图、文本的选择上都很有匠心。多以儿童的文学描写儿童生活，体现了“儿童本位”的思想。
小学教科书的特点是越往后插图比例越小，课文越长。此次出版，对原书内容作了精选，把重点放在前几册上，使全书图文比例适当，避免长文章太多影响阅读，同时删去一些不合时宜的内容，以利于读者特别是小读者接受。

This thoroughly updated third edition presents the main theories of language acquisition, considering their bearing on language teaching. It discusses the effects of factors such as intelligence, personality, and age. It helps teachers assess the merits of different methods and textbooks.
This new edition includes more information on theories of first language acquisition and early bilingualism, and the affects of motivation and style.

Updated and revised to reflect the most current information, this introduction to futures and options markets is ideal for those with a limited background in mathematics. Based on Hull's Options, Futures and Other Derivatives, one of the best-selling books on Wall Street, this book presents an accessible overview of the topic without the use of calculus. Packed with numerical samples and accounts of real-life situations, the Fifth Edition effectively guides readers through the material while providing them with a host of tangible examples. For professionals with a career in futures and options markets, financial engineering and/or risk management.

Designed to bridge the gap between theory and practice, this successful book is regarded as "the bible" in trading rooms throughout the world. The books covers both derivatives markets and risk management, including credit risk and credit derivatives; forward, futures, and swaps; insurance, weather, and energy derivatives; and more. For options traders, options analysts, risk managers, swaps traders, financial engineers, and corporate treasurers.
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《我们的性》，现在是它的第7版，生物、社会心理、行为和文化诸多方面以对个人有意义的方式，对性做出了全面、学术观点鲜明的介绍。我们非常高兴读者对本书前几版一直反应热烈且热心；这些反应激励着我们为你们的学生提供更加有效的学习工具。本书是美国最负盛名的性学教科书，它给我们描绘了一幅十分完整、科学、全面的人类性学图景，把性科学与色情、诲淫彻底区分开来：本书提供一种工具，帮您探讨自己对性问题的观点，增进个人的理解，促进个人的发展。
强力推荐：Our Sexuality 英文原版火热发售