The crucial role of product design in international competition is only now becoming fully appreciated. Based on a wide range of research in over 100 leading companies worldwide, this book describes and analyzes from a new perspective how good product design contributes to competitiveness and profitability. Giving practical guidance and insight into the process of managing design and product development at the strategic, organizational and project levels, this book aims to be a comprehensive text for students of management, design and marketing. The book's practical approach, using numerous illustrated examples highlights the critical factors for the effective use of good design in business. "Winning by Design" considers: the role of design in product development and technological innovation; how design determines the competitiveness of products; why design-conscious companies that integrate good design with effective planning, marketing and manufacturing outperform others. "Winning by Design" aims to be a comprehensive text and an essential guide for anyone involved in product development, marketing and business strategy.

Can your company manage - even encourage - turbulence in ways that actually strengthen its competitive stance? Absolutely. In this work, top organizational psychologist Stanley Gryskiewicz argues that challenges to the status quo can be catalysts for creativity, innovation, and renewal and shows leaders how they can keep their company on the competitive edge by embracing a process he calls Positive Turbulence. Developed through the author's work with many of the world's leading companies over the course of thirty years, Positive Turbulence delivers proven methods for creating an organization that continuously renews itself through the committed pursuit of new ideas, products, and processes.

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Named one of the "Best Books on Innovation, 2008" by BusinessWeek magazine Does innovation come about by luck or hard work? Is it a flash of inspiration or the result of careful management? Are innovators born or taught? In Closing the Innovation Gap , Judith Estrin provides the answers to these and other questions critical to our future. A technology pioneer and business leader, Estrin describes what will be required to reignite the spark of innovation in business, education, and government--ensuring our long-term success in the global economy. Innovation does not occur in a vacuum. It grows from the interplay of three drivers of creative change--research, development, and application. Estrin calls this dynamic the “Innovation Ecosystem,” explaining how these communities work together to create sustainable innovation. Closing the Innovation Gap covers: America's role as the primary driver of global innovation after World War II--explaining what worked, the subsequent decline, and how to regain traction The fundamentals required to nurture innovation, including five simple but important values for transforming your organization into a force for productive change How you can ensure that your business benefits from a thriving “Innovation Ecosystem” Examples from both established companies, start-ups, and research labs that illustrate the power of innovation in providing a decisive business advantage and foundation for growth Leaders in business and public service “must think beyond short-term financial results and understand the impact of globalization and an accelerated pace of change on future economic growth,” says Estrin. With Closing the Innovation Gap as your guide, business leaders will gain key insights into identifying their needs, asking the right questions, testing new ideas, and successfully leading their organization to the frontiers of twenty-first-century innovation.

The Darwinian struggle of business keeps getting more brutal as competitive advantage gaps get narrower and narrower. Anything you invent today will soon be copied by someone else—probably better and cheaper.
Many companies thrive during the early stages of their life cycle, only to fall slack during periods of inertia and die out while others surge ahead. But as Geoffrey Moore shows, some notable companies have figured out how to deal with Darwin in their mature years—making changes on the fly while fending off challenges from every quarter.

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《Crossing the Chasm: Marketing and Selling Disrupti》:Moore provides an invaluable service to high-tech entrepreneurs and investors: he has identified the weak link in the marketing chain which makes the success of such ventures so unpredictable, and he outlines proven, specific techniques to address this challenge. At a time when the high-tech community in the U.S. cedes much of its once-held manufacturing advantage to the Far East and elsewhere, it is critical that these U.S.enterprises must retain superior marketing as a competitive advantage. Crossing the Chasm provides critical information for achieving this end.

The new wave of organizational innovations involves new types of arrangements between individuals and corporations. It is likely to continue to produce new organizational forms, spanning the entire range of combinations of markets and hierarchies and involving complex, sometimes protracted negotiation processes between individuals and corporate entities. Such negotiation processes, we believe, will be an increasingly pervasive aspect of corporate life and an important mechanism for facilitating the new integration of individualism and big business through corporate entrepreneurship.

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A groundbreaking prescription for health care reform--from a legendary leader in innovation . . . Our health care system is in critical condition. Each year, fewer Americans can afford it, fewer businesses can provide it, and fewer government programs can promise it for future generations.
We need a cure, and we need it now.
Harvard Business School’s Clayton M. Christensen—whose bestselling The Innovator’s Dilemma revolutionized the business world—presents The Innovator’s Prescription , a comprehensive analysis of the strategies that will improve health care and make it affordable.
Christensen applies the principles of disruptive innovation to the broken health care system with two pioneers in the field—Dr. Jerome Grossman and Dr. Jason Hwang. Together, they examine a range of symptoms and offer proven solutions.
YOU’LL DISCOVER HOW
“Precision medicine” reduces costs and makes good on the promise of personalized care Disruptive business models improve quality, accessibility, and affordability by changing the way hospitals and doctors work Patient networks enable better treatment of chronic diseases Employers can change the roles they play in health care to compete effectively in the era of globalization Insurance and regulatory reforms stimulate disruption in health care

How can we best understand the impact of revolutionary technologies on the business cycle, the economy, and society? Why is economics meaningless without history and without an understanding of institutional and technical change? Does the 'new economy' mean the 'end of history'? These are some of the questions addressed in this authoritative analysis of economic growth from the Industrial Revolution to the 'new economy' of today. Chris Freeman has been one of the foremost researchers on innovation for a long time and his colleague Francisco Louca is an outstanding historian of economic theory and an analyst of econometric models and methods. Together they chart the history of five technological revolutions: water-powered mechanization, steam-powered mechanization, electrification, motorization, and computerization. They demonstrate the necessity to take account of politics, culture, organizational change, and entrepreneurship, as well as science and technology in the analysis of economic growth. This is a well-informed, highly topical, and persuasive study of interest across all the social sciences.

This volume presents the first comprehensive, detailed and up-to-date overview of current knowledge in the Economics of Technological Change. It reviews what is known and accepted for research in the future by taking the reader to the boundaries of the subject. Key Topics covered are: * theory empirics and policy * technology and trade * the theory and practice of technology policy * finance and technological change * R&D and diffusion * measuring both technological change and its impact * game theoretic modelling of technological change. A leading international expert in the field surveys each major topic and the articles are specifically designed to be both rigorous and accessible. The quality and range of the contributors has ensured that the book is unique in covering the field in all is various dimensions whilst achieving the depth of analysis needed in each. For those in the fields of the Economics of Technological Change, Industrial Organization and Science and Technology Policy this book will be an essential text and reference. The material will be invaluable and accessible to students and researchers as well as those working or setting policy in these fields.

'The book provides a valuable resource for researchers, practitioners and policy-makers...In particular, it provides a good introduction to broader aspects of the field of innovation for researchers based within the engineering and science traditions' - Journal of Manufacturing Technology Management 'Howells has synthesised a broad range of sources with considerable insight to provide the first sophisticated single volume on innovation that draws on economics, sociology, law and from the history of science and technology. By setting innovation in social and institutional context, he convincingly shows how firms and markets shape and can be shaped by the decisions of managers and entrepreneurs. I will certainly be using this book as a central text for my Masters degree teaching on innovation management, management of technology and related topics' - Jonathan Liebenau, London School of Economics and Columbia University 'A great strength of the book is the extensive and detailed integration of rich case study analyses into the main flow of the argument. Many apparently well known cases are revisited and critically assessed to draw clear and often contrary to popular belief lessons.This is a highly original and commendable feature of this text. It provides an unusually strong integration between theory and examples. And there is no doubt of the relevance of the examples: they are not inserted as an afterthought, but are intrinsically part of the development of the thinking' - Professor James Fleck, Head of Entrepreneurship and Innovation Group, University of Edinburgh Management School This book analyses a range of social contexts in which human decisions shape technology in the market economy. It comprises a critical review of both a select research literature and in-depth historical studies. Material is drawn from many social science disciplines to inform the reader of the reality of taking decisions on innovation. The chapters cover: - The social context for individual acts of creative insight - The development of the technology-market relationship - The management of R&D and technological standards - Technological competition - The role of institutions of finance in innovation - The reciprocal relationship between intellectual property law and technological innovation.- The role of technological skills and regimes of technological education in innovation. - An introduction to the role of the state in maintaining the innovative capacity of the private sector.

In 1903 the Wright brothers' airplane travelled a couple of hundred yards. Today fleets of streamlined jets transport millions of people each day to cities worldwide. Between discovery and application, between invention and widespread use, there is a world of innovation, of tinkering, improvement and adaptation. This is the world David Mowery and Nathan Rosenberg map out in Paths of Innovation, a tour of the intersecting routes of technological change. Throughout their book, Mowery and Rosenberg demonstrate that the simultaneous emergence of new engineering and applied science disciplines in the universities, in tandem with growth in the Research and Development industry and scientific research, has been a primary factor in the rapid rate of technological change. Innovation and incentives to develop new, viable processes have led to the creation of new economic resources - which will determine the future of technological innovation and economic growth.

Taking a critical look at major perspectives on innovation, this book suggests that innovation is not a designed functional activity of a firm or an intentional process through which firms anticipate changes in conditions. Jose Fonseca proposes that the concepts behind the innovation experiences cannot be traced to any particular time, space or individual, even if one person has figured prominently. The innovative ideas in the examples considered did not occur as a direct product of a purposeful search triggered by the perception of some problem to solve, nor did they result from a sequential process that was laid out in advance. Instead, innovative ideas were a product of streams of conversations that extended over long periods of time and were characterized by critical degrees of misunderstanding and redundancy. Fonseca's book presents innovation as new meaning potentially emerging in ongoing, every-day conversations. Drawing on the theory of complex responsive process, developed in the first two volumes of this series, Fonseca presents a particular way of understanding innovation. The experiences of innovation studied in this book suggest that innovations do not start with a match between a need to be satisfied and a set of competencies and tools purposefully brought together to meet the need. On the contrary, identification of need is a consequence of success, rather than a pre-condition. The innovations studied in this book (a selection of innovation experiences from Portugal are considered) were subject to constant and never ending redefinition.

In this title, the pioneers of reverse innovation show how it is done. Do you have reverse innovation in your strategic plan? If you haven't asked yourself or your team this question, you will be soon. "Reverse Innovation" introduces the idea of developing in emerging markets first - instead of scaling down rich world products - to unlock a world of opportunities for your business. Written by Vijay Govindarajan and Chris Trimble of the Tuck School of Business at Dartmouth and stemming from a pivotal article in "Harvard Business Review", the book offers an important next step for companies looking to derive long-term value from emerging markets. According to the authors, reverse innovation is a potent force that will transform the global economy over the next few decades. It will redistribute power and wealth to countries and companies who understand it and diminish those who do not". With a foreword by Chairman and CEO of PepsiCo Indra Nooyi, "Reverse Innovation" offers a glimpse at strategies from some of the world's leading companies - from EMC and Deere & Company, to P&G and Logitech. There is no one industry that needs to reverse innovate; instead, all industries must have interest in the needs and opportunities in the developing world in order to thrive in tomorrow's global marketplace. In the book, GE Chairman and CEO Jeff Immelt points out the stark implications for companies who ignore reverse innovation: "If we don't come up with innovations in poor countries and take them global, new competitors from the developing world...will. That's a bracing concept. GE has long had tremendous respect for traditional rivals...But we know how to compete with them. They will never destroy GE. The emerging giants, on the other hand, very well could". This book offers a guide to changing both the mindset and management model in your company to execute on this important strategic initiative.