Imagine each family as a kind of little factory--a multiperson unit producing meals, health, skills, children, and self-esteem from market goods and the time, skills, and knowledge of its members. This is only one of the remarkable concepts explored by Gary Becker in his landmark work on the family. Becker applies economic theory to the most sensitive and fateful personal decisions, such as choosing a spouse or having children. He uses the basic economic assumptions of maximizing behavior, stable preferences, arid equilibria in explicit or implicit markets to analyze the allocation of time to child care as well as to careers, to marriage and divorce in polygynous as well as monogamous societies, to the increase and decrease of wealth from one generation to another. The consideration of the family from this perspective has profound theoretical and practical implications. For example, Becker's analysis of assortative mating can be used to study matching processes generally. Becker extends the powerful tools of economic analysis to problems once considered the province of the sociologist, the anthropologist, and the historian. The obligation of these scholars to take account of his work thus constitutes an important step in the unification of the social sciences. "A Treatise on the Family" will have an impact on public policy as well. Becker shows that social welfare programs have significant effects on the allocation of resources within families. For example, social security taxes tend to reduce the amount of resources children give to their aged parents. The implications of these findings are obvious and far-reaching. With the publication of this extraordinary book, the family moves to the forefront of the research agenda in the social sciences.

This supplement text bridges the gap between the fundamentals of how businesses operate (processes) and the tools that business people use to accomplish their tasks (systems). The authors have developed this text for an introductory MIS or general business course to establish a fundamental understanding of business processes. Business students, regardless of their functional discipline, will be able to apply the real-world concepts discussed in this text immediately upon entering the workforce.
As more and more businesses adopt enterprise systems globally, it becomes increasingly important for business schools to offer a process-based curriculum to better reflect the realities of modern business. Given the integration of business operations and enterprise systems, Magal and Word have designed this text to reflect, in a practical and accessible format, how real-world business processes are managed and executed.

本书融思想、学术、时代描述、人物回忆于一体，视野广阔，场面宏伟，同时立意深远。作为资深的政客和凯恩斯主义的反对者，加氏对富裕的增长与道德的沦丧、市场的无序发展与政府的无所作为同时并存深恶痛绝。

1971年，那个政治和经济都起着翻天覆地变化的时候，诺阿姆•乔姆斯基和米歇尔•福柯，两位在世界知识分子界处于顶尖地位的人，完成了一次堪称“世纪辩论”的交锋。这场辩论从“人的天性”出发，很快就拓展到了更宽泛的领域，涉及了历史、创造力、自由以及为政治正义所作的斗争。这本小书已经行销九个国家，也早已超出了学术图书的范畴，而这两位作者的知名度也超出了学术领域。

本书是作者两部早期著作《漫长的20世纪》与《现代世界体系的混沌与治理》的续集和延伸，集中论述决定着世界政治、经济和社会形成的两个最为重要的过程：一个是新保守主义的“美国新世纪计划”的出现与消亡，另一个是中国成为东亚经济复兴的领导者。
本书的主要分析重点是美国和中国，它们是全球变革演进的关键角色。
本书的目的既要根据亚当·斯密的经济发展理论来诠释全球政治经济中心从北美向东亚的转移，又要根据这种转移来诠释《国富论》。为实现这个双重目的所做的努力贯穿于全书始终。

本书分别阐述了“报”、“保”、“包”在中国文化中的意义演变，探究了“报”在人际交往及国际关系方面的意义，以及佛教传入中国后对“报”的观念的影响。对于“保”、“包”二字则阐述了由古及今的社会意义演变以及各自引申出的相关复合词。最后，作者以国人崇尚诚信之“信”字贯通三讲。

This book provides the tools and concepts necessary to study the behavior of econometric estimators and test statistics in large samples. An econometric estimator is a solution to an optimization problem; that is, a problem that requires a body of techniques to determine a specific solution in a defined set of possible alternatives that best satisfies a selected object function or set of constraints. Thus, this highly mathematical book investigates situations concerning large numbers, in which the assumptions of the classical linear model fail. Economists, of course, face these situations often. It includes completely revised chapter seven on functional central limit theory and its applications, specifically unit root regression, spurious regression, and regression with cointegrated processes. It includes updated material on: central limit theory; asymptotically efficient instrumental variables estimation; estimation of asymptotic covariance matrices; efficient estimation with estimated error covariance matrices; and efficient IV estimation.

The 14th Edition of Introduction to Logic, written by Copi, Cohen & McMahon, is dedicated to the many thousands of students and their teachers - at hundreds of universities in the United States and around the world - who have used its fundamental methods and techniques of correct reasoning in their everyday lives. To those who have not previously used or reviewed Introduction to Logic we extend the very warmest welcome. Please join us and our international family of users! Let us help you teach students the methods and principles needed in order to distinguish correct from incorrect reasoning. For, Introduction to Logic is a proven textbook that has been honed through the collaborative efforts of many scholars over the last five decades. Its scrupulous attention to detail and precision in exposition and explanation is matched by the greatest accuracy in all associated detail. In addition, it continues to capture student interest through its personalized human setting and current examples.

本书分为五卷，分别从中国古代的科技、文学、宗教、哲学、教育、外交等几个领域，对博大精深的中华文化一一进行了阐述，这些题目是作者的原创性研究成果，书中所引用的材料完全取自中文典籍。让中国沟通世界，让世界了解中国，实现中西文化全方位的交融，这是作者撰写此书的目的。
在第一卷论述中国的古代技术和科学的章节里，尊崇孔孟之道的丁韪良告诉世界，中国的孟子早在公元前400年就已经提出了进化论。这一卷还论述了中国人的“四大发明”、中国人的炼丹术对西方化学工业的影响。
第二卷论述了中国文学的发展渊源，详细介绍了李白等重要文学家。
在第三卷中常常使用对比的手法，阐述中国的儒、道、佛三教，以及中国人的祭祖行为。
第四卷论述了中国的教育，着重介绍了他所青睐的中国科举考试制度，并指出：西方世界若能采用这一制度来选拔人才，必将取得巨大的成就。
在本书的第五卷，作者对中国的历史和史官、国际关系和外交等议题进行论述。值得注意的是，丁韪良是第一个将国际法——《万国公法》译成中文，并由清政府拨专款付印出版的人。

《20世纪最伟大的心理学实验》是惊悚有趣的心理学实验，探索人类心灵的十大发现，“普通心理学”课程必读。
作者重新诠释了20世纪心理学探索人类心灵的非凡成就，以10个设计精巧的天才实验为例，结合小说、传记、采访等多种体裁，让你仿佛与作者、实验当事人共处一室，倾听他们的生命叙事，深刻体会心理实验背后的深邃涵义。
作者剖析议题深入详尽，呈现清晰实像，让单调冰冷的科学实验，得以展现丰富感性的内涵。对于人性本质的优劣，不仅见解独到，更发人深省。

For sophomore/junior level courses in Advanced C++ Programming offered in Computer Science departments. This text fills the need for a practical C++ topics book beyond the introductory level. No other text covers the topics needed to prepare students for production C++ programming. It streamlines the process of learning the C++ language, presenting material a simple step at a time, which allows the reader to digest each concept before moving on, and provides them with a solid foundation in C++.

Is everything in a university for sale if the price is right? In this book, one of America's leading educators cautions that the answer is all too often "yes." Taking the first comprehensive look at the growing commercialization of our academic institutions, Derek Bok probes the efforts on campus to profit financially not only from athletics but increasingly, from education and research as well. He shows how such ventures are undermining core academic values and what universities can do to limit the damage. Commercialization has many causes, but it could never have grown to its present state had it not been for the recent, rapid growth of money-making opportunities in a more technologically complex, knowledge-based economy. A brave new world has now emerged in which university presidents, enterprising professors, and even administrative staff can all find seductive opportunities to turn specialized knowledge into profit. Bok argues that universities, faced with these temptations, are jeopardizing their fundamental mission in their eagerness to make money by agreeing to more and more compromises with basic academic values. He discusses the dangers posed by increased secrecy in corporate-funded research, for-profit Internet companies funded by venture capitalists, industry-subsidized educational programs for physicians, conflicts of interest in research on human subjects, and other questionable activities. While entrepreneurial universities may occasionally succeed in the short term, reasons Bok, only those institutions that vigorously uphold academic values, even at the cost of a few lucrative ventures, will win public trust and retain the respect of faculty and students. Candid, evenhanded, and eminently readable, Universities in the Marketplace will be widely debated by all those concerned with the future of higher education in America and beyond.

Drawing on a large body of empirical evidence, former Harvard President Derek Bok examines how much progress college students actually make toward widely accepted goals of undergraduate education. His conclusions are sobering. Although most students make gains in many important respects, they improve much less than they should in such important areas as writing, critical thinking, quantitative skills, and moral reasoning. Large majorities of college seniors do not feel that they have made substantial progress in speaking a foreign language, acquiring cultural and aesthetic interests, or learning what they need to know to become active and informed citizens. Overall, despite their vastly increased resources, more powerful technology, and hundreds of new courses, colleges cannot be confident that students are learning more than they did fifty years ago.Looking further, Bok finds that many important college courses are left to the least experienced teachers and that most professors continue to teach in ways that have proven to be less effective than other available methods. In reviewing their educational programs, however, faculties typically ignore this evidence. Instead, they spend most of their time discussing what courses to require, although the lasting impact of college will almost certainly depend much more on how the courses are taught. In his final chapter, Bok describes the changes that faculties and academic leaders can make to help students accomplish more. Without ignoring the contributions that America's colleges have made, Bok delivers a powerful critique - one that educators will ignore at their peril.

The reputation of the financial industry could hardly be worse than it is today in the painful aftermath of the 2008 financial crisis. New York Times best-selling economist Robert Shiller is no apologist for the sins of finance--he is probably the only person to have predicted both the stock market bubble of 2000 and the real estate bubble that led up to the subprime mortgage meltdown. But in this important and timely book, Shiller argues that, rather than condemning finance, we need to reclaim it for the common good. He makes a powerful case for recognizing that finance, far from being a parasite on society, is one of the most powerful tools we have for solving our common problems and increasing the general well-being. We need more financial innovation--not less--and finance should play a larger role in helping society achieve its goals.
Challenging the public and its leaders to rethink finance and its role in society, Shiller argues that finance should be defined not merely as the manipulation of money or the management of risk but as the stewardship of society's assets. He explains how people in financial careers--from CEO, investment manager, and banker to insurer, lawyer, and regulator--can and do manage, protect, and increase these assets. He describes how finance has historically contributed to the good of society through inventions such as insurance, mortgages, savings accounts, and pensions, and argues that we need to envision new ways to rechannel financial creativity to benefit society as a whole.
Ultimately, Shiller shows how society can once again harness the power of finance for the greater good.
Endorsements:
"Finance and the Good Society is a provocative call for understanding, then reinventing finance as a force that could create inclusive prosperity. Shiller acknowledges the excesses, inequalities, and unfortunate incentives to sleaziness in the current financial system but says it doesn't have to be that way. An important book for those who seek change."--Rosabeth Moss Kanter, Harvard Business School Professor and author of SuperCorp: How Vanguard Companies Create Innovation, Profit, Growth, and Social Good
"Drawing from history, economic theory, and keen observation of our economy, Robert Shiller brings a fresh perspective to a big issue--the role of finance in our society. He urges us to overcome the popular misperception that all finance is sleazy and to think broadly about how we can harness its power for the benefit of society as a whole."--Darrell Duffie, Graduate School of Business, Stanford University
"Many MBA students are fascinated by the world of finance but wary of entering it because they perceive it as declining and marred by unethical behavior. This book will show them why finance is and should be a vital part of the good society's solution, rather than its problem. No other book does this with more authority or credibility."--Shlomo Maital, professor emeritus, Technion-Israel Institute of Technology
"This is an overflowing feast of ideas and facts--from Adam Smith to neuroscience to casino design--that will convince intelligent readers who think of finance as an arcane subject that it is not just interesting but even entertaining."--Robert Wade, London School of Economics and Political Science

《黄河之旅》是比尔•波特继《空谷幽兰》和《禅的行囊》之后再次为广大读者带来的充满文化底蕴的行走笔记。书中记录了比尔于1991年春进行的一次追寻中国母亲河——黄河源头的旅行，在这次旅行中，他探访了黄河沿岸的重要历史遗迹和自然景观。凭借着对中国文化的执著与热情和对黄河之源的强烈好奇，比尔从黄河入海口出发，战胜重重困难，最终到达了约古宗列盆地的黄河源头。

How to Read a Book, originally published in 1940, has become a rare phenomenon, a living classic. It is the best and most successful guide to reading comprehension for the general reader. And now it has been completely rewritten and updated.
You are told about the various levels of reading and how to achieve them — from elementary reading, through systematic skimming and inspectional reading, to speed reading, you learn how to pigeonhole a book, X-ray it, extract the author's message, criticize. You are taught the different reading techniques for reading practical books, imaginative literature, plays, poetry, history, science and mathematics, philosophy and social science.
Finally, the authors offer a recommended reading list and supply reading tests whereby you can measure your own progress in reading skills, comprehension and speed.
There are over 190,000 copies in print of this classic guide to getting the most from your reading.

风靡全球的网络隐私安全圣经
高危信息生态环境的生存指南
这是一部及时、生动、富有启发性的著作，可以改变人们对隐私、名声以及互联网上的言论的看法。丹尼尔•沙勒夫讲述了一系列关于博客、社交网站和其它网站如何散播与人们的隐私生活有关的八卦与谣言的引人入胜和令人害怕的故事，并进 行了别开生面和令人深思的分析，详细阐述可行的建议，以及面对这些挑战时，我们能做些什么。本书的目在于，深入探讨一系列极有吸引力且非常棘手的问题，同时在介于隐私与言论自由的矛盾中，提出某些适度的妥协之举。
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我们身处网络的世纪，人人都喜欢网络，离不开网络。
但网络并不像我们希望的那么美好，它如同一个十来岁的小孩，呈现出所青春期特有的狂野特质：莽撞、任性、无畏、不受约束、不计后果……
于是，层出不穷的艳照门、无处不在的人肉搜索和大量随时随地的微博爆料……种种故意、意外或未经同意的信息，在网上大面积流传分享，而且永不消失。
无论你是强势的政治人物，或是再普通不过的小学生，在网民集结的意见暴力面前，你都可能遭到无法无天的欺凌！
那么，网络能建立我们的人气还是毁坏我们的名声？掩饰我们的身份还是揭露我们的身份？
使用网络越自由，越使我们陷入更多不自由──如果分享八卦和散布谣言真的是人类不可悔改的天性，我们该如何应对？
国际著名个人隐私法权威、网络法律专家丹尼尔•沙勒夫通过本书为言论自由与隐私权的两难寻求平衡点，教你如何在网络的高危信息环境中捍卫你的言论自由，并同时确保攸关个人名声的信息受到保护！

一本讓人忍不住想按讚、分享的「窺視心得報告」
本書作者霍爾．尼茲維奇（Hal Niedzviecki）以詼諧又尖銳的筆觸深入窺視世界；為了深入窺視世界一探究竟，在住家周圍裝設監視器、在老婆車上裝GPS定位系統、僱用私家偵探調查自己，加入各個社交網站、在聊天室貼文、開設部落格、窺探鄰居、應徵上真人秀節目、和在網路張貼裸照的空巢期夫婦一起喝酒、舉辦臉書「朋友」派對。本書內容包含一部分作者的網路世界遊記、一部分的日記、一部分的思索與社會史、加上多位比小說角色更離奇的真實世界人物的採訪。
本書反映了越來越多人的渴望與困惑，讓他們願意用私生活細節換取情感的宣洩、他人的注目、甚至遠播的臭名。人們開始費盡心思包裝自己的形象，甚至開始把自己想成是產品，會認真去想：「我現在要更新什麼，能讓我得到更多粉絲、點閱數，或是有人來邀我上電視？」
我們究竟從什麼時候開始，跨越了分享的界線，最終變成過度分享？
世界各地興起的選秀節目，美國真人實境秀節目高達數百個；Justin.TV的創辦人賈斯汀在頭上裝置攝影機，將自己一天24小時的生活在網路上全程轉播，並公佈手機號碼隨時接受陌生人傳簡訊來給他建議；加拿大一位兼任家教的中年婦女每逢假日便和丈夫到全世界各地著名景點拍全裸照片，並放到色情網站Voyeurweb上，每天吸引全球超過五百萬人次點閱……
這種過度分享的「窺視文化」（Peep Culture）是一種快速興起的現象，而「塑造一個適於被窺視的形象」與「窺視他人」則已成了全（地球公）民運動。
本書同時讓我們在滿足窺視欲望的同時反思：那永無止盡揭露個人資訊的自戀衝動究竟所為何來？從而呈現科技是如何戲劇性地改變我們對於隱私、個體、甚至人性的觀念。
如果你發現自己無法停止上臉書、推特、YouTube貼文，又覺得這種生活不太對勁；小心，「楚門的世界」或許正在你生活中即時上映！